Naming and logo design for a floristic studio, based in Almaty, Kazakhstan. The studio knows how to create an exclusive bouquet from fresh flowers.
About 2 weeks we discussed lots of variations, from fleur du jour, allee des fleurs, chic floral to Charmond, Jolivet, Labossom, Deflory and Azaly. At the end we came up with entrancing name Fleurance. The world is a combination of Fleur (flower) and France.